ReSET Blog
Blog · March 08, 2018 · AUTHOR: Udi Dorner

11 Reasons Why “For Sale By Owner” Can Be a Risky Idea

This blog was contributed by Monte Young of The Young Group and Bellwether Real Estate. See the original here. Want to become a contributor? Email support@setschedule.com.

Selling your home "For Sale By Owner" may seem appealing for homeowners who don't want to pay a commission. But there are  risks to going this route. Here are 11 risks to selling , or buying, a home FSBO. 1. Scams happen Judy* in Raleigh, North Carolina, fell in love with a FSBO home. She agreed not to use an agent and paid the homeowner $3,000 in earnest money. Then the homeowner changed his mind. With no contract signed and no receipt, Judy lost all of her earnest money. She trusted the homeowner when she should have trusted an agent. FSBO scams happen to both buyers and sellers with little recourse besides hiring an attorney. Common scams include fraudulent papers (appraisals, loan documentation), foreign buyer deposits (scammer sends too much in a bad check and then requests a refund), purchases through a third-party (a fake attorney, etc.) and asking for personal information. 2. Liability is all on the seller Everyone makes mistakes. A seller (or buyer) who doesn’t have the representation of a licensed agent pays for those mistakes. Attorneys can close a real estate transaction, but they don’t carry errors and omissions (E&O) insurance. So if homeowner Sandy lists “hardwood floors” as a feature and the buyer discovers it’s just a wood veneer, chances are Sandy is going to pay for that mistake. An agent would have either caught the mistake or covered it with E&O insurance. Let’s face it: this is a litigious society, so what homeowner wants to be a target for lawsuits? This is a litigious society, so what homeowner wants to be a target for lawsuits? 3. Paperwork is daunting The 2015 National Association of Realtors’ Profile of Home Buyers and Sellers showed that understanding paperwork was one of the most difficult tasks for FSBOs. Depending on the state, there are a variety of legal forms that are needed, including but not limited to a sales contract, property disclosures, occupancy agreements and lead paint records. Sure, ready-made contracts can be downloaded easily enough. But does an untrained seller understand what all that means? Would the seller know how to customize that one-size-fits-all contract? Understanding paperwork was one of the most difficult tasks for FSBOs. 4. Sellers can get stuck in a bad deal Like Frank, FSBOs who sign on the dotted line and then realize an error are stuck. They have to pay the buyer (if they’re willing) to get out of it or just take the deal. Let potential clients know you can save them from that headache. 5. FSBOs sell for less In 2015, FSBOs lost about 16 percent of the sales price with a median selling price of $210,000 (agent-assisted homes sold for $249,000). Homeowners selling by themselves simply don’t have the time to devote to the process, don’t know the market value, don’t understand market reports and don’t properly market the property. If the FSBO seller sold to someone he or she knew, the median dropped to $151,900 (because cousin Sue is doing them a favor and expects a deal). If the 2015 FSBOs sold to someone they knew, the median dropped from $210,000 to $151,900. 6. FSBOs spend more time on the market Unless the seller knows someone who wants to buy the home, FSBOs take longer to sell than homes listed with an agent. For the same reasons, they can’t get the right selling price. No one is “behind the curtain” running the marketing show. On average, 18 percent of FSBOs were unable to sell within their chosen time frame last year. On average, 18 percent of FSBOs were unable to sell within their chosen timeframe last year. 7. FSBOs lack representation There’s no one looking out for the homeowners who sell on their own. They have no one to call if they have a problem or a question. Dave found this out when he sold his Morrison, Colorado home himself. Studying for his real estate license, Dave felt confident he could handle the contracts. Then the unexpected happened. When his house was under contract, a state patrol car pursuing a speeding motorist crashed into a downstairs bedroom. Repairs threatened to push back closing, and suddenly the buyer was asking for a storage unit, the cost of temporary housing, and more. He was lucky enough to have an agent friend who could step in, but a homeowner with no representation could have been out thousands of dollars unnecessarily. 8. Inspections are problematic Sellers who don’t know the rules can get stuck with unnecessary and costly repairs. When Sue sold her 10-year-old Highlands Ranch, Colorado home, after the inspection the inspector said she needed to change the stairs from the garage to the house because the code had changed. He listed other code changes, and the buyer began to demand these be done. Surprisingly, the inspector didn’t know that because these items were to code when the house was built, the seller wasn’t responsible for these changes. 9. Marketing is limited FSBOs have limited resources to market their home. The 2015 NAR Profile of Home Buyers and Sellers showed 42 percent rely on a yard sign, 32 percent rely on friends and family, and about 15 percent use social media. Relying on the neighbors and Uncle Bob’s second cousin has its limitations. Even paying for the MLS listing won’t be enough because there’s no incentive for an agent to bring a buyer to a FSBO. 10. Hidden costs add up The mindset for most FSBOs is saving money. Chances are, these sellers are being nickeled and dimed into a pretty big chunk of change. They’re paying for a lot of extras: signage, flyers, photography, MLS listing, attorney (required in multiple states for FSBOs), home warranty (optional but hard to sell without one), home inspection, a wood destroying pest inspection, credit report for buyers (if applicable), contracts, and the list goes on. 11. Time costs the seller money The biggest cost to a homeowner is their time. You might hear the argument that it doesn’t take an agent that much time to sell a house. And honestly, given the technology at our disposal, that’s true — to an extent. But it will take a homeowner a whole lot longer. They don’t have the expertise or the access to the resources agents have. What is their own time worth to them? How much time will the seller spend researching the market and contracts? Is the seller going to leave work to unlock the house each time there’s a showing?

------------------- SetSchedule has changed the way real estate marketing is viewed, by changing the way REALTORS® access clients and listing appointments. SetSchedule is a “first of its’ kind” exclusive membership-based model that provides verified appointments, marketing tools, and elite invite-only networking events for its members. By blending new technologies, and thought processes with proven success methods SetSchedule had incurred record producing results unseen in the industry.

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